Swan Labs Introduces Global Channel Partner Program
Program Targets Partners with Emphasis on Six Critical Business Initiatives
SAN JOSE, CA, February 7, 2005
Swan Labs today introduced its global channel partner program to enable value-added resellers and strategic channel partners to expand their businesses to include enterprise application shaping solutions, a technology that combines the best aspects of WAN optimization and application acceleration. Swan Labs will leverage the expertise of these partners to focus on six of the most critical IT initiatives facing CIOs today: disaster recovery; enterprise integration/portals; enterprise applications; networked storage; remote access; and VoIP.
Swan Labs’ channel partner program is designed to enhance the ability of its channel partners to compete in the market place and attain solid gross profits through hardware and systems integration sales. In addition to sales materials and technical support, Swan Labs’ channel partner program offers training and certification on the design, configuration, installation, and maintenance of Swan Labs products.
“In today’s market where many enterprises are distributed globally, it is essential that organizations have the most effective tools for maximizing application performance over the WAN,” said Michael Goins, IT Manager at Midwest Data, based in Rock Port, Missouri. “Swan Labs’ enterprise application shaping technology combines the best of both worlds – application acceleration and WAN optimization – to provide the best application performance possible. The combination of Swan Labs’ technology with Midwest Data’s expertise in the telecom market will enable deeper penetration into accounts looking to optimize the performance of business-critical applications over the WAN.”
The new program will feature four partner categories, including Regional, Global/National, System Integrator, and Referral Partners. Each category of partnership is characterized by varying levels of support programs, training, sales interaction and pairing, and marketing collaboration. Swan is currently recruiting partners that specialize in reselling and integrating products from Swan’s strategic partners, which include Plumtree, IBM, Veritas, Network Appliance, and Siebel.
“Through this partner program, Swan Labs provides exceptional product support and training for our staff, which helps us provide our customers with the highest possible level of service,” said Richard Goldstein of Trancus, a regional partner located in New York City. “Working together, Swan Labs and Trancus will be able to more effectively focus on the use of enterprise application shaping technologies in organizations’ disaster recovery strategies.”
“Swan Labs’ expanded reach into new geographies is synergistic to our rapid expansion efforts into new regions around the globe,” said David Lee, Director of Solutions and Technical Marketing at Intransa, a global partner specializing in IP SAN networked storage solutions. “Intransa’s comprehensive storage systems coupled with Swan Labs’ technology leadership and partner support are the perfect combination for bringing high-value solutions to Fortune 1000 companies worldwide.”
“With our Global Channel Partner Program, we are partnering with the best-of-the-best in the technology markets that are crucial for CIOs today,” said John Lloyd, Director of Channel Development for Swan Labs. “By focusing on partners that meet pre-defined criteria, we are identifying partners whose expertise best compliments our strategy to provide the highest level of penetration into these critical IT markets.”
Swan Labs’ NetCelera enterprise application shaping solutions are the first to allow companies to guarantee enterprise application performance while dramatically improving WAN utilization. In addition to saving IT organizations potentially millions of dollars per year in WAN service costs, the NetCelera platforms enable enterprises to finally reap full value from critical applications delivered over the WAN by providing predictable, reliable response times for local and distributed users alike.
About Trancus Industries, Inc.
Founded in 1976 and headquartered in Tarrytown, New York, Trancus serves the entertainment and financial industries. Trancus offers it clients solutions aimed at compliance and risk management issues as well as data storage and replication within the context of disaster recovery and business continuity. Trancus has offices in New York and Southern California as well as partnership and collocation facilities worldwide. For more information, visit www.trancusindustries.net or call (914) 345-8800.
About Midwest Data Center
Headquartered in Rock Port, Missouri, Midwest Data Center, Inc. provides network security, connectivity and support solutions for critical corporate data. Midwest Data ensures reliable access data any time night or day without worrying about data being breached or compromised. Midwest Data Center offers solutions that range from a simple firewall to a Virtual Private Network to full network integration solutions. For more information, visit www.mwdata.net.
About Swan Labs
Swan Labs is the premier provider of enterprise application shaping solutions to Global 2000 companies. Enterprise application shaping is a new, emerging technology that combines the best aspects of WAN optimization and application acceleration. With Swan Labs’ NetCelera EAS solution, enterprise customers experience increased application utilization, predictable end-user response times, dramatic WAN performance gains, and lower WAN costs. Swan Labs is headquartered in San Jose, California, and has development and support operations in Ireland. For more information, visit www.swanlabs.com.
About Intransa
Intransa, Inc. is the leading innovator of shared, scalable and simple external IP storage solutions for video and IT storage. A single DVR can benefit from Intransa storage, increasing reliability and retention while reducing video surveillance cost.
Based in San Jose, CA, Intransa offers scalable, high performance security-grade storage with outstanding availability and price/performance, with built in Set-and-Forget Management for proven ease of use. The company's Video Storage Administrator toolkit is the first in the industry to configure external storage for use in video surveillance and other physical security applications without requiring extensive IT storage knowledge for maximum benefit. Instead, the VSA is configured and administered using familiar frame rate, resolution, retention period and other physical security terms.
Beginning as a 3Com spin-off, Intransa has been shipping shared IP network storage solutions since 2003. Intransa IP storage is available worldwide through authorized StorPartner security and systems integrators. Intransa is an Axis Communications Applications Development Partner, Cisco Ecosystem Provider, Microsoft Gold Certified Partner, and VMware Technology Alliance Partner along with many other industry partnerships through our StorAlliance Technology Partner program.
Intransa believes and supports industry standards, and is a member of the Security Industry Association, the Storage Networking Industry Association and its green storage initiative, and The Green Grid organization for green IT. Intransa employees are also members and supporters of ASIS International and the ASIS Physical Security Council.
For more information about Intransa and our industry-leading sharable, scalable and simple external IP storage solutions, to locate a StorPartner security and systems integrator, or to join the StorAlliance Technology Partner program, please visit us at www.intransa.com.
Intransa, StarterBlock, Intransa Sharable Security Platform, Intransa ISSP, EdgeBlock, BuildingBlock, PerformanceBlock, Security-Grade IP Video Storage, DynaStac, StorStac OS, StorManager, StorStac Snapshot, StorAR, StorCluster, the 3Rs for Video, the 3Ss of IP Storage, Set-and-Forget Management, StorSupport, StorWarranty, StorAlliance and StorPartner are registered names and trademarks of Intransa, Inc. All others are the property of their respective holders.
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