Intransa Unveils IntraStar™ Partner Program
Market Development Opportunities Introduced for Intransa’s Leading IP Product and Services
SAN JOSE, California — April 3, 2006
Intransa, the global innovator of network-centric, IP storage solutions today unveiled its IntraStar™ partner program designed to further extend its reach into the enterprise and SMB markets. The Intransa IntraStar partner program is primarily focused on increasing the number of channel partners that place a particular emphasis on Microsoft applications. In addition to affirming its commitment to the channel, Intransa‘s investment includes an accelerated technical training certification program, incentives, dedicated marketing resources and technical support to assist partners in growing their businesses and increase demand for Intransa IP solutions.
The emergence and adoption of IP SANs has given IT professionals throughout the world a broader range of storage options at a lower price. Intransa’s suite of products range from very inexpensive and easy-to-use self contained arrays, to high performance, highly scalable storage systems that use the IP network as its backbone. Resellers are demanding access to suppliers that can provide such a range of products that use simple building blocks to build scalable solutions that grow with their customers.
The Intransa IntraStar program provides a differentiated approach to marketing and selling Intransa’s IP solutions. Participating channel partners receive the following benefits:
- Incentives and joint marketing programs
- Certification and technical training for Intransa IP products
- Demand and lead generation programs
- Inside and outside pre and post sales resources, including systems engineers and a dedicated VAR program manager
- Opportunity registration discount program
- Risk-free product evaluations
- Access to technical tools via a secure Web site
“With its roots in networking Intransa has designed a solution that is IP-centric and consequently all of its products are modular, allowing customers to scale either performance or capacity independently,” said Kevin Weiss, president, DSN Group, Inc. “And the N-way active controllers with enterprise-class features are just some of the reasons that selling Intransa is a good choice for our customers.” Partners worldwide will have access to Intransa’s full-line of innovative and intelligent pure IP-based SAN technology hardware and software including the recently announced IP2000, designed for the SMB market with ease-of use and low-cost in mind.
“Intransa’s IP Solutions are favored by customers for its ease of use and its total SAN management capabilities,” said Cathy Souza, Senior Director/Business Development at Computerland of Silicon Valley, a provider of solutions and services to commercial, government and educational institutions nationwide. “The simplicity of Intransa’s products, its low cost of deployment and the ability to manage and scale easily are unrivalled in today’s IP storage market.”
Intransa’s full line of IP products helps customers to balance exploding data requirements while managing costs. The benefits of using an IP SAN over a Direct Attached or DAS model are well documented, with a single administrator managing 5-7 more times storage using an IP SAN solution. Many Microsoft users are still enslaved to DAS and are ready to make the move to a SAN, creating tremendous opportunity for resellers. “Expanding our channel program through an increased number of trusted resellers is a key 2006 initiative,” said Doug Rainbolt, vice president of global marketing, Intransa. “We designed our partner program to promote strong business relationships which not only enables our partners to deliver a competitive advantage and full range of Intransa’s innovative products but also provides the tools necessary to effectively sell, implement and support an IP SAN solution.”
About Intransa
Intransa, Inc. is the leading innovator of shared, scalable and simple external IP storage solutions for video and IT storage. Based in San Jose, CA, Intransa offers scalable, high performance security-grade storage with outstanding availability and price/performance, with built in Set-and-Forget Management for proven ease of use.
Beginning as a 3Com spin-off, Intransa has been shipping shared IP network storage solutions since 2003. Intransa IP storage is available worldwide through authorized StorPartner security and systems integrators. Intransa is an Axis Communications Applications Development Partner, Cisco Ecosystem Provider, Microsoft Gold Certified Partner, and VMware Technology Alliance Partner along with many other industry partnerships through our StorAlliance Technology Partner program.
For more information about Intransa and our industry-leading sharable, scalable and simple external IP storage solutions, to locate a StorPartner security and systems integrator, or to join the StorAlliance Technology Partner program, please visit us at www.intransa.com.
Intransa, EdgeBlock, BuildingBlock, PerformanceBlock, Security-Grade IP Video Storage, DynaStac, StorStac OS, StorManager, StorStac Snapshot, StorAR, StorCluster, the 3Rs for Video, the 3Ss of IP Storage, Set-and-Forget Management, StorSupport, StorWarranty, StorAlliance and StorPartner are registered names and trademarks of Intransa, Inc. All others are the property of their respective holders.
Media contact:
Kathleen Bermea-Sullivan
Ignite Public Relations & Investor Relations Consulting
Phone: +1 (303) 439-9365
www.igniteconsultinginc.com
E-mail: kathleen@igniteconsultinginc.com